DYNAMIC PAID SEARCH
Let us turn your own vehicle inventory into an unstoppable force of inventory-specific ads! Our proprietary dynamic inventory-based advertising system syncs up flawlessly with your inventory database, and generates ads for each specific vehicle on your lot.
That means the ad served is the ad that fits their needs, which reduces the frequency of unwanted and unqualified clicks. This keeps your SEM costs down and your conversion rates up, and sets us apart from other SEM vendors.
MARKET PROTECTION & GEO-LOCAL CAMPAIGNS
Target your competition, dominate your area, and protect your brand with our Custom Foundation Search Campaigns. Using your dealership’s unique selling proposition, we will create an ad campaign that targets real car buyers in your area, and force them to visit your showroom before anyone else’s! Our strategy gives you the ability to force your competition as far off of the page as possible so that you are the only dealer the customer sees.
Our advanced geo-targeting also allows us to not only dominate your home base, but gives you the option to spread your influence to areas where you can gain more market share. These campaigns are a crucial part of a strong marketing plan, and will allow you to remain in front of the competition no matter where the customer’s searching!
DYNAMIC INVENTORY BASED MARKETING
Our dynamic remarketing system will take the vehicle images that customers specifically viewed on the dealer’s site, and use those images to create remarketing banners to continue to advertise to the customer as they browse other websites to draw them back to the dealer’s site.
Whether you want a campaign designed for dealership branding, or something event-driven or model specific, we can do it. We’ll design and place a targeted digital ad on hundreds of websites, and unlike traditional media, your prospects are only a click away from visiting you. You will find this to be a more cost-effective way of advertising, with a proven ROI.
DYNAMIC INVENTORY FACEBOOK ADVERTISING
Target users after they visit your website with VDP Remarketing. This low funnel campaign will show vehicles images to shoppers on their Facebook News Feeds, Instagram Feeds and more after viewing a VDP page on your website.
DYNAMIC INVENTORY BASED USED CAR & CPO SEARCH MARKETING
With dynamic inventory based used car & CPO, we will create paid ads for your vehicles on the fly! Our proprietary inventory-based advertising system with work alongside your inventory database to create vehicle specific ads for every vehicle on our lot. Ads are served to potential customers looking for that specific inventory, which eliminates unwanted clicks, and keeps your SEM costs down.
Google Posts are an inexpensive way to put a vivid image of your store and your offers on the front page of Google. Posts allows you to place scrolling banners just under your Google My Business listing. These banners are managed and can be rotated and changed as needed to ensure your messaging is always relevant and gives you the most visibility on Google. It also allows the posting of coupons, giving you the ability to have your special offers and promos on the first page of Google every time. The utilization of Google Posts helps give you an SEO boost and adds value to your Google My Business page listing. No more waiting for gift card redemptions, simply fill out the personalized offer and the dealer receives a high-quality lead directly to their CRM.
SOCIAL MEDIA CAROUSEL ADS
Reach and re-engage shoppers with Social Media Carousel ads. Follow customers onto Instagram with VIN-specific ads of the exact vehicles they showed interest in or leverage the power of Instagram and Polk audiences to engage with low-funnel shoppers for your brand.
WAZE is a map/navigation app used by over 90 million consumers in the US. Every minute, there are over 7 navigations to car dealers and every 5 minutes, over 56 searches for vehicle service centers on the app. If you don’t take advantage, you run the risk of having your customers get directed to your competitors’ showrooms and service lanes, instead of your own. With WAZE Advertising, you have multiple opportunities to put your brand in front of consumers at the moment they’re looking to drive to someone’s lot.
CARoi DMS ATTRIBUTION
We pull in all website and digital marketing data and match it to all DMS sales activity, providing a report that shows dealers what IS, and IS NOT helping sell cars. Tying together both online and offline data, 3rd party vendors, and more, we are able to give the exact formula of what produces the best results.